{"id":57,"date":"2021-06-05T15:37:59","date_gmt":"2021-06-05T12:37:59","guid":{"rendered":"http:\/\/bernakaya.com.tr\/blog\/?p=57"},"modified":"2021-06-05T19:09:27","modified_gmt":"2021-06-05T16:09:27","slug":"yildirim-mayruk","status":"publish","type":"post","link":"https:\/\/bernakaya.com.tr\/blog\/yildirim-mayruk\/","title":{"rendered":"Y\u0131ld\u0131r\u0131m Mayruk"},"content":{"rendered":"\n<p><br><br><strong>Mesle\u011finde 50 y\u0131l\u0131 geride b\u0131rakan Y\u0131ld\u0131r\u0131m Mayruk yeni defilesi ve projeleri ile yoluna devam ederken bir yandan da K\u0131br\u0131sa yerle\u015fme haz\u0131rl\u0131klar\u0131nda . Neler oluyor ?<\/strong><br><br>Kas\u0131m ay\u0131nda 2023\u2019e Hikayelerin yeni b\u00f6l\u00fcm\u00fcne haz\u0131rlad\u0131\u011f\u0131m do\u011fru ( <a href=\"tel:2015-2016\">2015-2016<\/a> koleksiyonu ) ama son defile oldu\u011fu do\u011fru de\u011fil. 2023\u2019e Hikayeler 26. B\u00f6l\u00fcme ula\u015fm\u0131\u015f bir proje ve Moda laboratuvar\u0131m\u0131z\u0131n yeni projeleri ile devam edecek . \u00d6rne\u011fin bu y\u0131l devreye girecek olan Y\u0131ld\u0131r\u0131m Mayruk Home ( evtekstili ) projesi gibi .<br><br><strong>Peki ya K\u0131br\u0131s&#8217;a yerle\u015fme karar\u0131n\u0131z?<\/strong><br><br>K\u0131br\u0131s&#8217;a yerle\u015fme karar\u0131m yeni de\u011fil bununla birlikte bu bir g\u00fcnde olacak i\u015f de de\u011fil . 50 y\u0131ll\u0131k bir ulusal marka kolay elden \u00e7\u0131kar\u0131lmaz . Elbetteki diki\u015f devam edecek zaten m\u00fc\u015fterimiz bizi b\u0131rakm\u0131yor . Ancak daha se\u00e7ici ve daha dingin bir tempoda . Planl\u0131yarak belli zamanlarda \u00e7al\u0131\u015f\u0131p kalan vaktimi K\u0131br\u0131s ile ilgili porjelere ay\u0131rmak niyetindeyiz. Barbaros \u015eansal bu konudaki giri\u015fimleri ba\u015flatt\u0131 bile .&nbsp;<br><br><strong>Neden b\u00f6yle bir karar ald\u0131n\u0131z? \u0130stanbul sevdal\u0131s\u0131 olman\u0131za ra\u011fmen b\u0131rakmak zor olmaz m\u0131 ?<\/strong><br><br>Bu karar\u0131 almamda en etkin nedenlerin ba\u015f\u0131nda T\u00fcrkiye&#8217;nin i\u00e7ine itildi\u011fi s\u0131k\u0131nt\u0131l\u0131 s\u00fcre\u00e7 var. Niteliksiz herkesin ortalara d\u00f6k\u00fcld\u00fc\u011f\u00fc, Bilgiye tecr\u00fcbeye,&nbsp; eme\u011fe ve yat\u0131r\u0131ma \u00f6nem verilmeyen bir erezyon k\u00fclt\u00fcr\u00fc. Zaten \u0130stanbul kent olmaktan da \u00e7\u0131kt\u0131, trafik, \u015fantiye pisli\u011fi \u00fcst\u00fcne \u00fcstl\u00fck kente ait olamayan bir dev n\u00fcfus . Siz olsan\u0131z hangisini se\u00e7erdiniz ?<br><br><strong>\u0130stanbul bir kuma\u015f olsayd\u0131 nas\u0131l bir kuma\u015f olurdu ve siz ondan ne tasarlamak isterdiniz <\/strong>?<br><br>1960 larda \u0130stanbulu bir dantel olarak tan\u0131mlard\u0131m, 70&#8217;lerde ise saten d\u00fc\u015fes, 80&#8242; lerde krep ama 90larda buklet . 2000&#8242; lerde keten ama 2010&#8242; larda \u015feker \u00e7uval\u0131 . Her on y\u0131l\u0131n kendine \u00f6zg\u00fc yorumlamalar\u0131 oldu. Bu g\u00fcnlerde tutkum kadife . Onu da dikebilecek \u00e7ok az insan kald\u0131 .<br><br><strong>Yarat\u0131rken en \u00f6nem verdi\u011finiz \u015fey nedir?<\/strong><br><br>\u00d6nce kalite ve uyum, sonra denge ve ahenk ard\u0131ndan bulu\u015f ve yeterlilik . Ben profosyonelim . Yarat\u0131c\u0131l\u0131k ilhamla olan bir \u015fey&nbsp;&nbsp; de\u011fil . O an i\u015finizi yapmak durumundas\u0131n\u0131z m\u00fc\u015fteri sizin ilham\u0131n\u0131za g\u00f6re ya\u015fant\u0131s\u0131n\u0131 ayarlamaz .<br><strong><br>Peki ya bunca y\u0131l\u0131n ba\u015far\u0131s\u0131 ?<\/strong><br><br>Beni heryerde g\u00f6remezsiniz. Her konuda se\u00e7i\u00e7i olmak durumundas\u0131n\u0131z. Ya\u015fant\u0131n\u0131z , \u00e7evreniz, standartlar\u0131n\u0131z ve i\u015finiz kalitenizi belirliyor. M\u00fc\u015fterinizden daha kaliteli bir hayat s\u00fcrmek \u015fart. Ve tabi ki ar\u015fiv ve stok malzeme denizinizi zenginle\u015ftiriyor .<br><br><br><strong>\u0130lk defileden bug\u00fcne nas\u0131l bir de\u011fi\u015fim ge\u00e7irdiniz<\/strong> <strong>?<\/strong><br><br>70 lerden beri senede 2 kez aral\u0131ks\u0131z koleksiyon g\u00f6steren san\u0131r\u0131m tek moda eviyiz . Hipodromdaki ilk toplu defileden bu yana elbette \u00e7ok \u015fey de\u011fi\u015fti. Hem kadrolar hem de teknik a\u00e7\u0131dan daha kapsaml\u0131 g\u00f6steriler yap\u0131l\u0131yor. Ancak yerli \u00fcretim tekstil tamamen iflas ettirildi . Diki\u015f ipli\u011finde bile d\u0131\u015fa ba\u011f\u0131ml\u0131 hale geldik . Ve de moda eli\u015ftirmeni yerine stil dan\u0131\u015fman\u0131 denen bir savasata \u00e7\u0131kt\u0131 .<br><br><strong>Bir defilenin haz\u0131rl\u0131k s\u00fcreci desek ?<\/strong><br><br>Yakla\u015f\u0131k 3 ayl\u0131k bir s\u00fcre\u00e7, \u00d6nce malzemelerin se\u00e7imi , sonra kuma\u015fa g\u00f6re model \u00e7al\u0131\u015fmalar\u0131 , bir yandan \u00fcretim bir yandan prod\u00fcksiyon planlamalar\u0131. Ard\u0131ndan ise provalar ve sunum en fazla 45 dakika s\u00fcren .<br><strong><br>Ya T\u00fcrkiye&#8217; nin d\u00fcnya modas\u0131ndaki yeri ?<\/strong><br><br>R\u0131fat \u00d6zbek ve K\u0131br\u0131sl\u0131 H\u00fcseyin \u00c7a\u011flayan d\u0131\u015f\u0131nda pek bir isim \u00e7\u0131karamad\u0131k. Onlar\u0131n da ba\u015far\u0131s\u0131n\u0131n s\u0131rr\u0131 ya\u015fad\u0131klar\u0131 Londra gibi moda ba\u015fkentinde olmalar\u0131. Tabii bir kentin moda ba\u015fkenti olmas\u0131 i\u00e7in k\u00fclt\u00fcr sanat, burjuva, sanayi, ticaret gibi unsurlar\u0131 unutmamak laz\u0131m. Operan\u0131n balenin, sineman\u0131n, tiyatronun, resim ve heykelin k\u0131saca sanat\u0131n bir \u00fclkede durumu neyse modas\u0131 o olur. Cumhuriyet kalkn\u0131mlar\u0131 ile ba\u015flanm\u0131\u015f tekstil sanayi ( Merinos, S\u00fcmerbank, Kula vs) olmay\u0131nca hangi modadan bahsedeceksiniz ? Buna birde meslek odalar\u0131, meslek \u00f6rg\u00fctleri, telif yasas\u0131 ve sendikalar\u0131 ekleyin ! Kopyala yap\u0131\u015ft\u0131r, merdiven alt\u0131 fason hamal\u0131 \u00e7\u0131k\u0131yor .<br><strong><br>D\u00fcnyada be\u011fendi\u011finiz Kreat\u00f6rler var m\u0131 ?<\/strong><br><br>Cemal B\u00fcr\u00fcn, Mualla \u00d6zbek, Enver Baki, Kalurussi gibi T\u00fcrkiye modas\u0131na damgas\u0131n\u0131 vurmu\u015f isimler herkes taraf\u0131ndan bilinmiyor. D\u00fcnyaya bak\u0131nca YSL, Goultier, Madame Gres , Emanuelle Ungaro be\u011fendiklerim aras\u0131nda say\u0131l\u0131r .<br><br><strong>Ya K\u0131br\u0131staki Planlar?<\/strong><br><br>Moda ve diki\u015f \u00fczerine bir e\u011fitim kurumu planl\u0131yoruz. Modan\u0131n felsefesini, tarihini ve diki\u015fin tekniklerini sunacak bir e\u011fitim at\u00f6lyesi. Uluslaras\u0131 Kabul g\u00f6ren bir m\u00fcfredat. \u00c7ok dilli e\u011fitim, elbetteki \u00fcretim .<br><br><strong>T\u00fcm bunlar\u0131n sonunda bir kitap yazmay\u0131 d\u00fc\u015f\u00fcn\u00fcr m\u00fcs\u00fcn\u00fcz ?<\/strong><br><br>Sn.\u015ear\u0131k Tara\u2019n\u0131n benzer \u00e7al\u0131\u015fmas\u0131 g\u00fczel bir \u00f6rnek. Iyi bir editor ile belki yazar\u0131m ama 50 y\u0131l\u0131n ya\u015fanm\u0131\u015f moda s\u00fcrecinin s\u0131rlar\u0131n\u0131 asla a\u00e7\u0131klamam. O \u00f6zel insanlar ve hayatlar bana \u00f6zel kalacak .<\/p>\n\n\n\n<p><strong>Berna Kaya<\/strong> <br><br><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"708\" height=\"1024\" src=\"https:\/\/bernakaya.com.tr\/blog\/wp-content\/uploads\/2021\/06\/Screenshot_20210605-155942-708x1024.jpg\" alt=\"\" class=\"wp-image-60\" srcset=\"https:\/\/bernakaya.com.tr\/blog\/wp-content\/uploads\/2021\/06\/Screenshot_20210605-155942-708x1024.jpg 708w, https:\/\/bernakaya.com.tr\/blog\/wp-content\/uploads\/2021\/06\/Screenshot_20210605-155942-207x300.jpg 207w, https:\/\/bernakaya.com.tr\/blog\/wp-content\/uploads\/2021\/06\/Screenshot_20210605-155942.jpg 711w\" sizes=\"auto, (max-width: 708px) 100vw, 708px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"726\" src=\"https:\/\/bernakaya.com.tr\/blog\/wp-content\/uploads\/2021\/06\/inbound1400414968-1024x726.jpg\" alt=\"\" class=\"wp-image-104\" srcset=\"https:\/\/bernakaya.com.tr\/blog\/wp-content\/uploads\/2021\/06\/inbound1400414968-1024x726.jpg 1024w, https:\/\/bernakaya.com.tr\/blog\/wp-content\/uploads\/2021\/06\/inbound1400414968-300x213.jpg 300w, https:\/\/bernakaya.com.tr\/blog\/wp-content\/uploads\/2021\/06\/inbound1400414968-768x545.jpg 768w, https:\/\/bernakaya.com.tr\/blog\/wp-content\/uploads\/2021\/06\/inbound1400414968.jpg 1080w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Mesle\u011finde 50 y\u0131l\u0131 geride b\u0131rakan Y\u0131ld\u0131r\u0131m Mayruk yeni defilesi ve projeleri ile yoluna devam ederken bir yandan da K\u0131br\u0131sa yerle\u015fme haz\u0131rl\u0131klar\u0131nda . Neler oluyor ? [&#8230;]<\/p>\n","protected":false},"author":1,"featured_media":62,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-57","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-roportaj-arsivi"],"_links":{"self":[{"href":"https:\/\/bernakaya.com.tr\/blog\/wp-json\/wp\/v2\/posts\/57","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bernakaya.com.tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bernakaya.com.tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bernakaya.com.tr\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bernakaya.com.tr\/blog\/wp-json\/wp\/v2\/comments?post=57"}],"version-history":[{"count":5,"href":"https:\/\/bernakaya.com.tr\/blog\/wp-json\/wp\/v2\/posts\/57\/revisions"}],"predecessor-version":[{"id":105,"href":"https:\/\/bernakaya.com.tr\/blog\/wp-json\/wp\/v2\/posts\/57\/revisions\/105"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bernakaya.com.tr\/blog\/wp-json\/wp\/v2\/media\/62"}],"wp:attachment":[{"href":"https:\/\/bernakaya.com.tr\/blog\/wp-json\/wp\/v2\/media?parent=57"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bernakaya.com.tr\/blog\/wp-json\/wp\/v2\/categories?post=57"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bernakaya.com.tr\/blog\/wp-json\/wp\/v2\/tags?post=57"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}